All About Franchising, Financing and Intellectual Property
J. Baron Lesperance
Baron talks about how while buying a franchise, Intellectual Property is like it’s foundation.
All big companies have their Intellectual Property secured.
For a budding entrepreneur, it is necessary to perform IP due diligence, whether the company has a strong and unique trademark, which in turn can attract potential investors.
It is advised to invest in a franchise with secured Intellectual Property.
Intellectual Property is more than a brand’s trademark. It includes copyrights, patents and trade secrets.
For Franchisee’s – Make sure the Intellectual Property is not shared with the third party and the franchisor stays on the brand values
For Franchisor’s – Be vigilant and abide by the Intellectual Property safeguarded by the brand.
How to Become Your Own Boss
Craig & Sue Derene
A brand needs to be successful before selling its franchise.
The couple shared different models suitable for different franchise holders based on their flexibility and scalability.
For investing in a franchise, always look for industries with growth potential. Whether they are providing the goods or services to the community who actually needs it.
They discussed 5 major steps towards choosing the right industry to invest in.
How to know if you will make a great franchise owner? You need to qualify financially, but should also have the skillset in life experiences.
Capitalization Strategies for Entrepreneurs
The speaker talked about five different financial options available to budding entrepreneurs.
Out of all the options the SBA Working Capital Loan offers the least amount with 11% of equity injection of the total amount you are borrowing.
If you are starting a restaurant, salon, etc the SBA 7A Loan suits your profile.
One of the most popular funding strategies to buy a franchise is Rollover for Business Startups (ROBS).
Discussed about the what if’s, process and benefits of the whole ROBS financial strategy.
Meet the Speakers
J. Baron Lesperance
Registered patent attorney
Craig and Sue Derene
Certified Franchise Consultants